In today’s world, if your marketing channels aren’t sufficiently illuminated, we are sorry to say, but your business is doomed to fail. How come? Every
As marketing grows by the day, new terms and steps generate too. Marketing has spread its tentacles wide to both the online and the offline
The ultimate aim of every business is to make sales. Whether or not there is a noble reason behind creating the company, there is the
Every successful brand should begin with a competitor analysis. It is a live document that discovers and assesses your competitors’ strategies. It ascertains their strengths
The first two decades of the twenty-first century were marked by fast digital development. Technology and the internet have improved dramatically. Smartphones have become essential
Advertising for e-commerce businesses is not cheap. In 2020 alone, businesses around the world spent almost $356 billion on digital advertising, including Google and Facebook
