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When you’re looking to optimize your website and get more traffic, one of the best ways to do so is by using long-tail keywords.
Lifecycle Marketing

How Does Lifecycle Marketing Work?

Lifecycle marketing is a strategy that helps companies develop and nurture relationships with their customers. The goal of the lifecycle …

what is digital marketing

12 Types of Digital Marketing

Growing your business in the digital age means going beyond traditional marketing and stepping into where the customers are — …

Reach vs. Impressions

Reach vs. Impressions: What You Need to Know

When you’re looking at your digital marketing metrics, you may come across the terms “reach” and “impressions.” But what do …

global recession illustration

What Exactly Is A Recession?

A recession is defined as a significant decline in economic activity lasting more than a few months. It is typically …